Social Media for experiential hospitality & lifestyle brands
You've built something people talk about. Their first impression of it shouldn't be a dead Instagram.
We're the social media agency for boutique hotels, spas, wine bars, and wellness brands who’ve outgrown the DIY stage — so your online presence finally matches what you’ve built in real life.
Here's the part where you feel personally attacked
You open Instagram. You haven’t posted in three weeks.
Meanwhile, your competitor — whose cocktails aren’t even as good as yours — looks like the most established spot in town. Because they showed up. Consistently. And you didn’t.
It’s not that you don’t care. It’s that you’re running an actual business. You’re managing staff, handling suppliers, making sure the guest experience is flawless. Social media keeps falling to the bottom of the list — and every week you don’t post, the gap between what you’ve built and what people see online gets wider.
You’ve started a caption and deleted it four times.
Your last reel was... actually, when was your last reel?
Someone on your team is “handling it” but nobody’s steering the ship.
A guest once said “I almost didn’t come — your socials looked inactive.”
You know social media matters. You’d just rather do literally anything else.
We don't just manage your social media. We run a visibility system built for your industry.
Most agencies sell “content.” We sell the thing you actually want: a consistent, strategic online presence that works without your daily involvement. No more decision fatigue. No more blank calendars. No more wondering if what you posted even mattered.
We remove the guesswork
You never decide what to post, when to post it, or whether it’s “on brand.” We build the strategy, create the content, and run the calendar. You open Instagram and it just... looks right.
You stay visible all year round
Peak season hits & social media is always the first thing that drops (until now). Your content runs on a system that doesn’t depend on you having a spare hour between check-ins and service.
It speaks to your ideal customer
We don’t hand you a template and call it strategy. We learn your voice, your operation, your guest experience — then we translate it into content that feels like it came from inside your business.
How it works
Kind Words
Work with us
The Social Tasting
A focused strategy session where we audit your social media, show you what’s costing you visibility, and present the fix — live on a call. If you come on board, this credits toward Month 1.
$497 • One-Time
Social Media management
We take over your Instagram, Facebook, and Pinterest. Strategy, content, community engagement, quarterly check-ins. Your brand shows up every week. You don’t lift a finger.
$1997 • Monthly
Social management & Ads
Everything above, plus Meta ads that put your brand in front of the people who are actually ready to book. Organic builds trust. Ads build momentum. This does both.
$2997 • Monthly
Your experience
speaks for itself
Your social media
Should too
Book a social tasting
The answers to the things you're probably already wondering.
We're not a big brand. Is this right for us?
This is built for exactly where you are. Our clients are independent operators - boutique hotels with under 50 rooms, single-location wine bars, owner-run spas. You don't need a big brand. You need a consistent one. That's what we build.
We've tried a social media manager before and it didn't work.
Here's what usually went wrong: no strategy, no niche knowledge, no system. We fix all three. We know hospitality and lifestyle. We've built processes that don't depend on one person having a good week. If a previous agency let you down, we'd love the chance to show you what the right fit actually looks like.
How involved do I need to be?
Minimally. We do a thorough onboarding session to understand your brand inside out — then we take it from there. You review and approve content before anything goes live, but most clients spend under 30 minutes a month on their social media once we're up and running. That's the whole idea.
Why not just hire someone in-house?
A full-time social media manager costs between $45,000–$65,000 a year in salary alone - before tools, training, and management time. With us, you get a full team (strategist, copywriter, content creator) for a fraction of that. And unlike a hire, we're immediately accountable for results.
How long before we see results?
You'll see consistency immediately — a feed that looks intentional, regular posting, a brand that shows up. Meaningful engagement and follower growth typically build over 90 days. If you want faster momentum, the Social Management + Ads tier is designed for exactly that.
What exactly happens in the Social Tasting?
It's a 45–60 minute call. We've already reviewed your accounts before we get on. We walk you through what's working, what's costing you visibility, and exactly what we'd do to fix it. You'll leave with clarity and a clear picture of next steps — whether you work with us or not. If you do come on board, the $497 credits toward your first month.
Do you work with businesses around the world?
Yes, our clients are based internationally. Social media doesn't have borders - and neither do we. All strategy sessions and check-ins happen on video call.